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iHeartRadio Photo Booth Case Study

Background B92.5 FM is a iHeartRadio country music station in Sacramento, CA that hosted a meet and greet with Craig Wayne Boyd on May 3rd, 2015. B92.5 partnered with Snapifeye to amplify the stations social media. Activation Fans got their photo's taken with Craig Wayne Boyd and they were posted to B92.5 FM’s Facebook page via Snapifeye. With Snapifeye B92.5FM was able to capture an email address from each fan [...]

By |2018-12-17T18:27:46-05:00May 6th, 2015|Case Study, Radio|0 Comments

5 Reasons You Need Social Media for Events

Events represent an opportunity for hosts and sponsors to interact and engage with fans on social media. However, there are so many social media options it can be difficult to connect with fans across every platform. It’s even more difficult to create good content with the chaos of a large crowd. Here are 5 reasons you need to create a social media strategy for your events!   1) Events create [...]

By |2018-12-17T18:49:35-05:00March 4th, 2015|Photo Booth Marketing, Radio, Social Media|0 Comments

Digital Content for Radio Station with a Photo Booth

The ability to create a local digital audience at events could turn your radio station into a advertising power house. According to Nielsen about 11% of the US adult population, "used internet and mobile apps for local news and community events." Nielsen explains that 70% of these consumers are educated and employed and 40% make more than $75,000 per year giving them plenty of purchasing power. Nielsen even notes, "local [...]

By |2019-03-12T17:04:01-05:00January 31st, 2015|Photo Booth Marketing, Radio|Comments Off on Digital Content for Radio Station with a Photo Booth

How Your Radio Station can Make a Killing in Digital

1) Combine Onsite Promotions and Digital Promotions for a Larger Impact The combined impact of offline and online promotions will make them both more effective. A Snapifeye photo booth makes it very easy to make in person connections then leverage those to get people to share online. 2) Write Your Headlines as a Call to Action More people will visit your site if you simply give them a reason. Social [...]

By |2018-12-17T20:43:51-05:00December 19th, 2014|Radio, Social Media|0 Comments

Concert Case Study

Background & Strategy On October 31st, 2014 88nine Radio Milwaukee hosted 500 people at its annual Halloween bash. One of 88nine's customers, SpotHopper, wanted an interactive promotion to build awareness, drive web traffic and create advocates. 88nine Radio Milwaukee used Snapifeye to leverage its Halloween Bash to drive web traffic, create social media advocates and capture contact information so SpotHopper could contact potential customers in the future. Snapifeye then executed [...]

By |2018-12-17T21:53:58-05:00November 11th, 2014|Case Study, Radio|0 Comments